Area relationship e workshop

The Consortium intends to start a series of individual and collective promotional events organized by a single company or a group of companies to stimulate the relationship with potential customers, both national and foreign.

Among the other activities of the Consortium there is that aimed at enhancing and making the relationship with foreign buyers more and more strict and trusty, as successfully done in the past. Such buyers can be identified and contacted thanks to the commercial relationship already established by some companies of the Consortium or, in the case of new potential buyers, through the collaboration with different bodies, which could then collaborate together.

For example the company “Acetificio Emiliani S.r.l.” already owns a wide customer base. Some of its clients could therefore be invited to taste some new products which could be interesting for their sales.

A second example is that offered by the company “Plast.com” belonging to the Consortium which, after establishing a good sale network in Corse, could suggest its buyers to come to Tortona so as to make the agro-industrial products of this area known, as already done in the past.

The company “Cantine Volpi S.r.l”, which has always been in charge of export activities, has shown its will to invite some buyers from United States, Sweden, Great Britain and France in order to grant contacts to all the companies associated to the Consortium and to the Consortium itself.

In the same way, “Cantina Sociale” of Tortona, which has recently set up an exhibition and an area specifically equipped for the tasting of products, can act as go-between its foreign clients mainly concentrated in Germany and Ireland.

Another good opportunity not to be missed is that represented by the development of the relationship with Tortona City Council, which was started when the Consortium was born. In fact Tortona City Council has already started and wants to enhance some explorative missions abroad aimed at re-launching the “made in Tortona” food sector. If, from one side, the most interesting aspect of this initiative is represented by cultural exchanges, the ongoing twinning and educational initiatives, the market relationships and so on, on the other side, the main objective remains the diffusion and promotion of the local productions, carefully grouped in a structure able to be effective, as it is the Derthona Export Consortium.

Moreover, some companies of the Consortium have been invited to attend the fair “Assaggia Tortona” which takes place every year in collaboration with Tortona City Council welcoming many visitors from the catering sector.